The National Association of Realtors 2015 report on generational trends showed that millennials make up the largest share of homebuyers, sitting at 32 percent. According to a recent TD Bank Survey of 1,002 adults, millennials who are currently between the ages 25 and 34 will be looking to purchase their first home over the next two years. Alas, putting to rest their reputation as the transient renter generation.
As the older tier of Gen Y rounds into their early 30s, many of whom didn’t experience the housing crisis firsthand, they view home buying with innovative eyes. Millennials see the potential in the “fixer upper” home and aren’t ruling them out as viable housing options. Just as likely to roll up their sleeves as the generations before them, millennials like the idea of tailoring their home to their needs. Despite being laden with college loans and debt, and maybe because of that, Gen Y-ers are also less romantic about the process – purchasing before marriage, owning for shorter amount of time and flipping with success. There is as much risk as there is reward, and this robust generation isn’t questioning if the rewards exists.
Beyond changing the home owner relationship, this generation is also changing the home buying process. “We’re on our phones all the time, and this generation does not like to pick up the phone,” Player Murray, managing broker at Berkshire Hathaway HomeServices York Simpson Underwood Realty told US News. “They don’t want to bother with a conversation if it can be texted.” And because it’s predicted that millennials will (soon) rise as the generation buying the largest number of homes this year, their preference in how the process works, matter – big time. Nela Richardson, chief economist for the real estate company Redfin, agrees that “because of their size, whatever they decide to do will have an impact on the housing market,” and really, with smart phones and searching apps like Redfin and Zillow, Richardson is on to something.
This tech-savvy generation is spearheading change in many industries and real estate has been no exception. As Gen Y-ers overtake baby boomers in the home buying game, there is a ripple effect. Being that only 3 percent of agents are under 30, and 81 percent of real estate agents are over the age of 45, according to a NAR survey of its members, the tables have turned and the consumer isn’t being served by its own age group.
It’s not that Gen Y-ers aren’t buying homes, they are, just on their terms. They know what they want, which is not a phone call, but rather a text or app that will give them the freedom to research on their time. They do their homework – they aren’t looking for an access point to the information, as that is already at their fingertips, what they are looking for is a person to interpret the information and not leave anything out. Surprises aren’t fun for this generation, but home improvement projects are!